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About Dropshipping Business

Dropshipping is a business model that allows you to sell online without investing in inventory or physically holding the product. Instead, you become an intermediary between the customer and the wholesaler or the stockist that sells the product. You match the customer order to the best or the cheapest supplier you deal with, which then dispatches the goods to your buyer. According to a report by Report Thinker, The size of the dropshipping in the UK market in 2019 was valued at $162bn, and it is estimated to grow to $591bn by 2027.

On paper dropshipping sounds simple and profitable because all eCommerce big players promote it, but the reality couldn’t be further from the truth. There are several obstacles associated with the dropshipping business model. The main mistake that people make is choosing the wrong eCommerce platform to do dropshipping business.

Just like an online merchant that relies on wholesalers to source their goods, dropshipper need to pick an eCommerce platform; however, selecting an eCommerce platform for dropshipping is more challenging. Dropshippers need to look at a range of factors that include price competitiveness, time to delivery, the support offered by the dropshipping eCommerce platform and its suppliers.

In this article, we will run through the different eCommerce platforms that offer dropshipping UK and discuss the pros and cons of each one.


WooCommerce is the most popular platform to launch an eCommerce store. WooCommerce powers around 30% of the world’s eCommerce sites. WooCommerce is a free plugin installed on any WordPress site and turned into an eCommerce site.

Advantages of using WooCommerce

Disadvantages of WooCommerce

Actual cost of a WooCommerce online store

Although WooCommerce is a free plugin, you will need to buy the following items to launch an eCommerce website

Domain name

If you are serious about online business, you need to buy a professional domain name representing your brand. Multiple hosting companies offer a free domain name if you buy a hosting package from them. This might sound great. However, Your domain needs to be transferable if you change your hosting provider. Domain names range from a few pence to $15

WordPress theme

There are several free WordPress themes available online. Getting one of them is not difficult. The quality of free themes isn't the best. Additionally, support and updates aren't available with free themes, so it is advisable to invest in a premium theme. Premium themes usually cost around $150, including support and updates.


Several companies offer to host for WooCommerce eCommerce websites. Hosting costs vary depending on the plan that you choose. Some merchants select shared hosting plans. Others need dedicated hosting with CDN. The cost of hosting will range from $30 to $300 a month.

WordPress Plugin

You will need several plugins to launch your WooCommerce shop. Some of the minimum WordPress plugins required are Rank Math SEO plugin that costs around $60 a year. It is advisable to have plugins to reduce the size of your photos. These plugins are necessary to speed up your website.

Woo Commerce Dropshipping plugin

This dropshipping plugin will cost just $49 a year.

In summary, Woo Commerce makes money by selling plugins to its merchants, and its main strength is not dropshipping.


Shopify is the second largest eCommerce platform by market share. It powers 18% of online stores worldwide. Shopify is not open-source or free. It has pricing plans that range between $29 to $299 a month. It is the only platform on the market that owns an eCommerce platform and dropshipping platform all in one. Shopify bought one of their dropshipping plugins, Oberlo. Shopify is one of the best eCommerce platforms for dropshipping.

Advantages of Shopify dropshipping

Disadvantages of Shopify dropshipping


Magento is an open-source eCommerce platform. Its main customers are based in the UK and the US. Adobe owns it. Magento is mainly for big businesses. It is estimated that Magento powers 250,000 websites.

Magento advantages

Magento Disadvantages

Risks of choosing wrong dropship supplier

Lack of product information

As a dropshipper, you may never genuinely check the goods you are listing on your online store. In reality, you have not used the product or know truthful information about it.


Many wholesalers and dropshipper don't provide full product specifications or clear product photos. This means that you will not be able to make accurate product listings or answer customer questions about the products' dimensions and uses. Customers will be discouraged from buying the product in the first instance and frustrate customers after receiving the product.


Merchants should purchase the product to experience it before listing it on their eCommerce website. This will help them write a meaningful product description, create a FAQ section and take better product photos. This will pay for fewer customer returns and exchanges and more positive reviews, and customer loyalty.

Product availability

Dropshipping suppliers sell on multiple platforms and deal with numerous merchants. Keeping stock levels up to date and keeping all merchants informed is not an easy task. It requires advanced systems that provide real-time information on the supplier and the merchant sides.


This situation typically leads to accepting orders from customers for products that are out of stock. Some merchants can avoid this issue by having multiple suppliers, but this leads to another point: each supplier has different prices, shipping charges, and delivery times. All of this leads to a longer delivery time to the customer.

Brand building

As long as your dropshipping products will come from your suppliers directly to your customers, you will not create your brand. Having your packaging is very important to build your brand.

Don't just ship your suppliers' products to your customers. You need to include in the package your eCommerce shop name, slogan, have loyalty points to gain customers, use vouchers to create unique experiences for your customers.

Best UK Dropshipping Suppliers


AliExpress is considered the cheapest option for dropshipping in the UK. They have products in almost every product category. It has some downsides:

On the plus side, AliExpress is free, so if you want to test your ideas, AliExpress is your best option.


Avasam is a UK-based dropshipping platform that has integrations with other dropshipping platforms like Shopify. Their suppliers are mainly UK-based, and they offer excellent customer services.

Their plan price range from free to £149. Avasam's pricing plans are built around the number of orders and integrations. They are one of the best eCommerce platforms for dropshipping in the UK.


This is a global dropshipping company with warehouses built worldwide, including the UK, to cater to the needs of dropshipper.

They offer thousands of products and have tens of product categories such as computers, bags, health and beauty, home improvement, and DIY products.

The good thing about CJDropshipping is that they have no monthly subscriptions, and if you see a product on AliExpress that they do not have, they will source it for you; however, they will charge you the following fees:

CjDropshipping has a few integrations, including Shopify, but anyone can see their prices on their website.


Salehoo is a New Zealand company that is more like a business directory than a dropshipping platform. They have more than 8,000 vetted wholesale and dropshipping suppliers and 1.6 million products on their platform. Additionally, they have 24/7 customer support.

Salehoo costs $67 a year to join them. Salehoo does not offer any integrations with eCommerce platforms, so merchants need to contact each supplier separately. is a dropshipping platform in the UK. It has thousands of products from every product category. Its advantages are:

Before looking for the best eCommerce platform for dropshipping in the UK, you need to learn how to choose dropshipping product of your niche. 

best ecommerce platform for dropshipping in the UK


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Couple of happy online entrepreneur express their gratitude  

I started a free eCommerce website on Martave and it is just awesome. I am very pleased with Martave which seems to be the best solution in the UK’s dropshipping market.

Sarah Jones

Solo Entrepreneur

I have started a dropshipping business during the COVID pandemic, and my business has thrived here and I could not be happier.

Jessica Foxx